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China Business Knowledge’s 5 tech waves to watch in 2026

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Technology continues to reshape modern businesses, a trend set to accelerate as companies embrace AI

Technology has been playing a pivotal role in shaping the business landscape in 2025. The world’s first law to regulate artificial intelligence (AI) by the EU is expected to be fully in force this year, while AI companies like Google, DeepSeek, and OpenAI have rolled out their latest models in rapid succession. Down under, Australia has also made history as the first country to ban social media for kids.

Meanwhile, US and Chinese companies have ramped up AI integration in their e-commerce to make “apps for everything,” and Nvidia’s CEO says quantum computing, which can solve problems too complex for classical computers, is approaching a critical turning point from early research to practical, scalable application. In hardware side, robotic companies around the world are vying for dominance.

Building on this surge, we bring together insights from the Chinese University of Hong Kong (CUHK) Business School faculty on how technology will redefine the future of business in China and beyond. In the second part, we will also share perspectives on other hot topics relevant to economics and consumer behaviour.

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4 market forces in 2026

1. Future service robots: Humanlike interactions vs. humanlike bodies

robots
Robots can help with daily tasks, but customers still crave genuine human interactions.

Robots are no longer merely helpful assistants in factories. They have also become tireless servers at restaurants and dazzling performers on stage. A Morgan Stanley report estimates that the number of humanoid robots, or robots that mimic the human body, will likely reach nearly 1 billion by 2050, with China expected to have the highest number by then.

However, for human-centric service industries, such as hospitality and tourism, Choi Sungwoo, Assistant Professor of the School of Hotel and Tourism Management, offers another perspective: “I don’t necessarily think humanoid robots represent the primary direction for the future of service robotics.”

His recent research examined how assistive robots can empower employees with disabilities, but also highlights the importance of personal interaction. Robots can help with daily tasks, but customers still crave genuine human interactions and emotional connection, something that robots can’t truly replicate. Therefore, hiring humans in the hospitality industry remains crucial, even with the rise of robotic technology.

“Although a large body of research has demonstrated the benefits of humanoid robots, the goal of most companies is not to make robots physically resemble humans. Rather, it is to enable machines to interact with customers in more natural and humanlike ways, through tone, language, and behaviour.”

Therefore, Professor Choi expects AI-powered chatbots to lead the way in hospitality and tourism by increasingly interacting with customers, moving beyond simple tasks to take on more engaging roles. “By handling routine call centre-type tasks like answering frequently asked questions, handling bookings and check-ins, and scheduling appointments, chatbots can help free human staff to focus on more value-added and personalised services to create memorable experiences.”

2. Blockchain-verified AI agents bolster stablecoin safety

blockchain
Blockchain helps make transactions more secure and transparent.

Blockchain is a decentralised digital ledger that records transactions across many computers, making it secure and transparent. As AI spreads across industries, its combination with blockchain could reshape finance by making systems more autonomous and interoperable, according to Kim Keongtae, Professor of the Department of Decisions, Operations and Technology.

His previous study shed light on the rising cryptocurrency and its influences on other technologies, underscoring the impact and functionality of blockchain on a wide range of applications. As AI takes on human tasks like trading and customer service, its ability to operate across platforms securely becomes critical, but without a universally accepted and verifiable digital identity, the AI programme cannot easily interact with other platforms.

“Blockchain provides the missing infrastructure, a neutral and verifiable identity layer for AI agents,” Professor Kim says. “The synergy extends to fraud detection and trust assurance. As AI models detect anomalies and suspicious behaviour, blockchain provides a tamper-proof source of truth to verify and cross-reference identities, transactions, and behavioural patterns.”

This secure, interoperable foundation also matters for a type of cryptocurrency called stablecoins, which are pegged to a stable asset like a fiat currency or commodities. As Hong Kong implemented a new regulatory framework for stablecoin issuers in August 2025, Professor Kim notes that its smooth launch is crucial for accelerating broader blockchain adoption and establishing the city as a regional leader in digital finance.

A cautious start by limiting issuance to a few trusted and well-funded companies can help establish standards for governance. “Over time, a broader range of HK$‑ or Chinese yuan‑pegged stablecoins could unlock local use cases and reduce reliance on US$‑backed stablecoins,” he adds. “In the near to medium term, investment and trading purposes are likely to remain the dominant use of stablecoins.”

3. More personalised e-commerce experience and smarter algorithms

robots
E-commerce platforms nowadays deliver entire experiences tailored to consumers’ interests.

E-commerce platforms nowadays deliver not just personalised product suggestions, but entire experiences tailored to consumers’ interests, making shopping feel personal, fast, and seamlessly woven into everyday life. Looking ahead, the momentum will only build.

Francisco Cisternas, Senior Lecturer of the Department of Marketing, anticipates that smarter models fuelled by richer data will allow more accurate predictions and better-timed offers. His recent study proposed a new budget-conscious model that can make the online retail recommendations more accurate. “Most routine tasks, such as recommending products, setting prices and designing creatives, are now already handled by algorithms,” he adds.

While AI is moving from a helpful assistant to the main decision-maker in e-commerce, Dr Cisternas points out that this doesn’t mean humans are out of the loop. AI often outperforms humans on repetitive and data-rich tasks, but it can falter when preferences are diverse or the data is scarce. “AI will be the central engine for many day-to-day decisions, while human and AI hybrids are the optimal mode,” he says.

In China, e-commerce giants have built a thorough ecosystem that integrates shopping, payments, logistics and social media under one roof. In the future, the country’s retail sector will continue to push the boundaries of seamless multi-channel integration, Dr Cisternas notes.

However, e-commerce must pivot from the old “right product, right moment” mantra to “right relationship, right lifetime” as shoppers look for more than just a quick purchase. “Personalisation that focuses on building long-term relationships with customers will outperform aggressive one-time price promotions,” Dr Cisternas adds.

4. Low-effort entertainment content dominates on social media

blockchain
Social media will increasingly prioritise effortless consumption.

For most of us, social media isn’t just for connecting with friends, but also to see the world. Yet, it also often harbours a darker side that harms mental health and well-being. The Australian ban on social media has highlighted how “predatory algorithms” encourage youth to spend excessive time on screens.

This ban sheds light on the crucial role of humans as social media continues to evolve. “In the age of AI-driven tools flooding social media, humans will not compete with technology, but rather to distinguish themselves through superior judgment by knowing which content truly matters and defining the values and priorities that guide meaningful discourse,” says Philip Zhang, Associate Professor of the Department of Decisions, Operations and Technology.

Professor Zhang’s recent study shows that although AI can generate content and enhance social media consumption by filling missing metadata, it still falls short of matching the boundless creativity of humans. Human role would be even more crucial in the future, as Professor Zhang anticipates that social media will increasingly prioritise effortless consumption.

“If I were to imagine boldly, social media might instead evolve into a brain-computer interface one day,” he says. A brain-computer interface creates a direct communication channel between the brain and an external device, allowing users to control machines with their thoughts.

To complement the preference for low mental effort, simpler and more entertaining content would flourish greatly. This will make it harder for serious material to compete for attention—but not impossible.

He cites a podcast as an example and highlights the needs of seeking uninterrupted and insightful experiences. “While different platforms converge on similar features, the key is to identify niche audiences with specific and underserved needs.”

5. AI won’t fundamentally transform most industries yet

robots
AI has been used across industries.

As elaborated above, AI has been used across industries. Our other recent articles have also explored how AI has and will continue to change our lives, from doing our jobs, data analysis, to supply chain management, with the vast majority of AI adoption remaining in early stages, rather than enterprise-wide scaling that reshapes core operations.

While there is lingering concern over the so-called “AI-winter”, where funding, interest, and excitement in AI dwindle, Michael Zhang, Wei Lun Professor of Business AI of the Department of Decisions, Operations and Technology, remains optimistic about its near-term impact. “Over the next few years, AI will undoubtedly boost productivity, especially in language and data-related tasks, but it is unlikely to fundamentally transform most industries, as current large language models still lack robust logical reasoning capabilities,” he says.

“Sectors closely tied to text and language processing, such as content creation, translation, legal documentation, and customer service, will experience the most transformative impact from AI in China,” Professor Zhang adds.