New study delves deeper to find why consumers feel better if algorithms, instead of humans, offer the best rate By Pan Jingyi, Principal Writer, China Business Knowledge@CUHK Have you ever booked a hotel room or a flight ticket at what you thought was the cheapest price, only to find a lower one the next day? […]

CUHK research shows that people perceive past events to be more subjectively distant when seeking to recall memories over a shorter time frame, and that this can help induce repeat purchase