New study delves deeper to find why consumers feel better if algorithms, instead of humans, offer the best rate By Pan Jingyi, Principal Writer, China Business Knowledge@CUHK Have you ever booked a hotel room or a flight ticket at what you thought was the cheapest price, only to find a lower one the next day? […]

New research examines and quantifies the causal link between air pollution and various categories of online consumption By Pan Jingyi, Principal Writer, China Business Knowledge@CUHK As a major and pressing public health threat, air pollution is responsible for around one third of deaths from stroke, chronic respiratory disease, and lung cancer, as well as one […]

Research suggest that an enjoyable experience may only make unhappy people feel better if they do not think extensively about doing it beforehand

Research finds marketing efforts focused on reducing negative product attributes may not always work

Hospitality industry expert defines what it means by creating a good experience for travellers in the new era By Jaymee Ng, Principal Writer, China Business Knowledge @ CUHK After more than three decades of rapid economic growth and personal income, it seems fair to say that travelling is no longer a luxury but a lifestyle […]